Guide

Which AI investing apps are SEC-registered investment advisers?

Astor team9 min read

Of the AI investing apps we looked at, Astor, Origin, Range, Betterment and Wealthfront are offered through SEC-registered investment advisers, while Public and Robinhood are brokerages that label their AI assistants as information rather than advice, and ChatGPT and Perplexity aren’t registered advisers. Astor, a personal investing agent on iPhone and in iMessage, is offered by Gaus, Inc. DBA Astor, an SEC-registered investment adviser (CRD #338424).

We make Astor, so we have a stake in this question. That’s why every registration below links to the regulator’s own record, so you can check it yourself in a few minutes. Everything is as of October 12, 2026.

What does it mean to be an SEC-registered investment adviser?

An investment adviser is a firm or person paid to give advice about investing in securities like stocks, bonds and ETFs. Advisers generally have to register with the SEC or with state securities regulators. Once registered, a firm files public disclosures on Form ADV and gives retail clients a short relationship summary called Form CRS, which covers its services, fees, conflicts of interest and any disciplinary history.

The part that matters most to you is the fiduciary duty. The SEC says an adviser’s fiduciary duty applies to the entire relationship with a client and is made up of a duty of care and a duty of loyalty. In plain terms, an adviser has to act in your best interest and can’t put its own interests ahead of yours. That duty belongs to the firm, not the software. An AI can be how a registered adviser delivers its advice, but the adviser is the company.

What doesn’t SEC registration mean?

It doesn’t mean the SEC approved the firm. The Investment Advisers Act makes it unlawful for a registered adviser to imply that the government has sponsored, recommended or approved it. The SEC’s own adviser database opens with a warning that the SEC doesn’t approve or endorse any firm.

It doesn’t mean the AI is right. Registration is about who’s accountable, not about how good a model is. In March 2024, the SEC charged two registered advisers, Delphia and Global Predictions, with making false and misleading statements about their use of AI, and the two firms agreed to pay $400,000 in combined penalties.

And it doesn’t mean every feature is advice. A company can own a registered adviser while describing its AI chat as information only. That’s common, and it’s not a trick. It just means you should read how each firm labels the AI’s output before you lean on it.

How are brokers different from advisers?

A broker-dealer buys and sells securities for customers and may also make recommendations. Brokers register with the SEC and become FINRA members, and when they recommend something, they’re required to act in your best interest under a rule called Regulation Best Interest. Brokers are typically paid per transaction, while advisers are typically paid for ongoing advice.

Many investing apps have both. Public, Robinhood, Betterment and Wealthfront each run a broker-dealer alongside a registered adviser, and which entity is behind a given feature changes what rules apply to it.

Which AI investing apps are registered?

Registration status is from the SEC’s Investment Adviser Public Disclosure site and FINRA BrokerCheck, checked October 12, 2026. The last column is how each provider describes its AI, in its own disclosures.

AppCompany behind itRegistrationCRDHow the provider describes the AI’s output
AstorGaus, Inc. DBA AstorSEC-registered investment adviser338424Personalized investment advice from a fiduciary. You make every decision
OriginOrigin Investment Advisory LLCSEC-registered investment adviser305353Markets AI Advisor as SEC-regulated. Advice is non-discretionary and requires a suitability questionnaire first
RangeRange Advisory, LLCSEC-registered investment adviser321969Its AI, Rai, supports a human advisory team. Range manages assets under a discretionary agreement
BettermentBetterment LLC (adviser), Betterment Securities (broker-dealer)Adviser and broker-dealer149117, 47788Custom portfolio AI insights don’t include recommendations
WealthfrontWealthfront Advisers LLC (adviser), Wealthfront Brokerage LLC (broker-dealer)Adviser and broker-dealer148456, 153407Automated investing run by software
PublicOpen to the Public Investing, Inc. (broker-dealer), Public Advisors LLC (adviser)Broker-dealer and affiliated adviser127818, 318234Agentic Brokerage outputs are informational and illustrative. Alpha isn’t research or a recommendation
RobinhoodRobinhood Financial LLC (broker-dealer), Robinhood Asset Management (adviser for Robinhood Strategies)Broker-dealer and affiliated adviser165998, 323736Cortex Assistant isn’t an investment adviser. Robinhood Labs, behind Robinhood Agents, isn’t a broker-dealer or adviser
Perplexity FinancePerplexityNo SEC or FINRA registration found for Perplexity AINoneTerms say not to rely on output for investment or financial advice
ChatGPT (Finances)OpenAINot registered, per OpenAINoneNot a fiduciary, registered investment adviser or broker-dealer. Finances can’t make trades

A few things stand out. Astor and Origin are both built around an AI that gives personalized advice with an SEC-registered adviser behind it, and both leave the decision with you. Range is registered too, but it’s a full-service relationship with a human team that manages your portfolio. Betterment and Wealthfront are registered robo-advisors that manage portfolios for you. Public and Robinhood have affiliated registered advisers for some products, but the AI assistants in their apps, like Alpha, Public’s Agents and Cortex Assistant, are labeled as information. ChatGPT and Perplexity are general AI tools that can see your accounts if you connect them, and their providers say not to treat what they say as investment advice.

How do you check an AI investing app yourself?

It takes about five minutes.

  1. Find the legal name. Look in the app’s footer, disclosures or App Store listing for the company that provides advisory or brokerage services. Brand names and legal names often differ, like Gaus, Inc. DBA Astor, or Open to the Public Investing, Inc. for Public.
  2. Search the SEC’s adviser database. Go to adviserinfo.sec.gov and search the firm’s name or CRD number. Look for an SEC registration with the status “Approved.”
  3. Search BrokerCheck if it’s a broker. FINRA’s BrokerCheck at brokercheck.finra.org lists broker-dealers and any disciplinary history.
  4. Read the Form CRS. It’s a short summary of the firm’s services, fees, conflicts and disciplinary history, written for regular investors.
  5. Read the AI’s disclosure. Check whether the firm calls the AI’s output advice or information, and whether the AI can trade without your approval.

If an app says it’s “regulated” but you can’t find the firm on either database, treat that as a reason to ask questions before connecting your accounts. Our guide on connecting your brokerage account safely covers what else to check.

Why Astor

Astor is a personal investing agent offered by an SEC-registered investment adviser. It connects to the brokerage, retirement and crypto accounts you already have, follows every position you own, and texts you what happened, why it matters to you and what you could do. Because Gaus, Inc. DBA Astor is a registered adviser, those recommendations are personalized investment advice and the firm owes you a fiduciary duty.

You make every decision. Astor can see your holdings but can’t move money, and with Text to Trade, launching in October 2026, you approve every trade and orders execute in your own Robinhood agentic account. The AI can be wrong, which is why every alert links to its reasoning and sources. It’s a flat subscription, free to start, never a percentage of your assets.

Registration isn’t the only thing to weigh. If you want budgeting in the same app, Origin may suit you better, and if you want your portfolio managed for you, a robo-advisor or Range is built for that. Our list of the best AI investing apps compares them on price and features.

Frequently asked questions

Is AI financial advice regulated?

Investment advice is regulated through the firm that gives it. If a registered investment adviser gives you personalized advice through an AI, that firm’s fiduciary duty and SEC rules apply. General AI tools are a different case, and OpenAI and Perplexity both say their output isn’t investment advice and shouldn’t be relied on that way.

Does SEC registration mean the SEC approved the app?

No. Registered advisers are legally barred from implying that the SEC sponsored, recommended or approved them, and the SEC says it doesn’t endorse any firm. Registration means the firm files public disclosures, owes clients a fiduciary duty and falls under SEC oversight.

Is ChatGPT a registered investment adviser?

No. OpenAI’s help page for Finances in ChatGPT says ChatGPT isn’t a fiduciary, registered investment adviser, broker-dealer, tax preparer or law firm, and that its responses are for informational and planning purposes. Finances also can’t make trades or move money.

Is Robinhood Cortex investment advice?

No. Robinhood’s disclosure says Cortex Assistant isn’t an investment adviser and doesn’t provide investment advice or recommendations. It’s offered to Gold members through Robinhood Financial LLC, a broker-dealer.

How do I look up Astor’s registration?

Search “Astor” or CRD 338424 on adviserinfo.sec.gov. The record lists the firm as Astor, also known as Gaus, Inc., registered with the SEC and based in San Francisco.

Sources

  1. Investor.gov: Investment Advisers, accessed Oct 12, 2026
  2. Investor.gov: Brokers, accessed Oct 12, 2026
  3. Investor.gov: Form CRS relationship summary, accessed Oct 12, 2026
  4. SEC: Commission Interpretation Regarding Standard of Conduct for Investment Advisers (Release IA-5248), accessed Oct 12, 2026
  5. SEC: Press Release 2019-89, standards of conduct for investment professionals, accessed Oct 12, 2026
  6. Legal Information Institute: 15 U.S.C. 80b-8, Prohibited representations, accessed Oct 12, 2026
  7. SEC: Press Release 2024-36, SEC Charges Two Investment Advisers with Making False and Misleading Statements About Their Use of Artificial Intelligence, accessed Oct 12, 2026
  8. SEC Investment Adviser Public Disclosure: Astor (CRD #338424), accessed Oct 12, 2026
  9. SEC Investment Adviser Public Disclosure: Origin Investment Advisory LLC (CRD #305353), accessed Oct 12, 2026
  10. SEC Investment Adviser Public Disclosure: Range Advisory, LLC (CRD #321969), accessed Oct 12, 2026
  11. SEC Investment Adviser Public Disclosure: Betterment (CRD #149117), accessed Oct 12, 2026
  12. FINRA BrokerCheck: Betterment Securities (CRD #47788), accessed Oct 12, 2026
  13. SEC Investment Adviser Public Disclosure: Wealthfront Advisers LLC (CRD #148456), accessed Oct 12, 2026
  14. FINRA BrokerCheck: Wealthfront Brokerage LLC (CRD #153407), accessed Oct 12, 2026
  15. FINRA BrokerCheck: Open to the Public Investing, Inc. (CRD #127818), accessed Oct 12, 2026
  16. SEC Investment Adviser Public Disclosure: Public Advisors LLC (CRD #318234), accessed Oct 12, 2026
  17. FINRA BrokerCheck: Robinhood Financial LLC (CRD #165998), accessed Oct 12, 2026
  18. SEC Investment Adviser Public Disclosure: Robinhood Asset Management (CRD #323736), accessed Oct 12, 2026
  19. Origin: Introducing the First SEC-Regulated AI Financial Advisor, accessed Oct 12, 2026
  20. Range: Home page and disclosures, accessed Oct 12, 2026
  21. Betterment Help: Is there an AI feature that analyzes my portfolio?, accessed Oct 12, 2026
  22. Wealthfront: Pricing, accessed Oct 12, 2026
  23. Public: AI Agents, accessed Oct 12, 2026
  24. Public Help Center: What is Alpha?, accessed Oct 12, 2026
  25. Robinhood: Robinhood Cortex Assistant Disclosure, accessed Oct 12, 2026
  26. Robinhood Support: Robinhood Agents overview, accessed Oct 12, 2026
  27. Robinhood Support: About Robinhood Strategies, accessed Oct 12, 2026
  28. Perplexity: Terms of Service, accessed Oct 12, 2026
  29. OpenAI Help Center: Finances in ChatGPT, accessed Oct 12, 2026

Important information

Gaus, Inc. DBA Astor is an SEC-registered investment adviser (CRD #338424). Registration does not imply a certain level of skill or training. Astor provides non-discretionary advice: you make every investment decision. All investing involves risk, including the loss of principal, and past performance does not guarantee future results. Astor uses AI, which can make mistakes. This article is general information, not individualized investment, tax or legal advice. See our disclosures.

About comparisons

Information about other companies comes from their public websites and filings as of October 2026 and may have changed since; check each provider for current details. Comparisons and rankings reflect Astor’s opinion. Other companies’ names and trademarks belong to their owners, and no affiliation or endorsement is implied.

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