Finance should work for everyone

For decades, the best financial guidance in the world has been reserved for the people who need it least.

These services have always existed — behind seven-figure minimums and hundred-basis-point fees. If you weren't already wealthy, the door was closed.

Meanwhile, retail investors have been left to figure it out alone. Alone choosing between Roth and Traditional IRAs. Alone when the market drops 20% and every instinct screams sell.

The industry gave them zero-commission trades and called it democratization. But access to a trading button is not access to guidance.

AI changes this. For the first time, personalization works at scale. The same depth of analysis a $10M client gets from their private wealth manager can now be delivered to anyone, at any account size, for a fraction of the cost.

That's what Astor does. Not a dumbed-down version. A genuine AI advisor that understands your portfolio and speaks to you in plain language about what matters.

We're not here to gamify your money. We're here to help you understand it.

Because clarity compounds. And everyone deserves the chance to let it.